There’s a young business in Beijing called Sweetie Salad. Or possibly Salad Sweetie. (Translation’s a bear.) Their thing seems to be delivering fresh salads to people at work. The salads are in tall plastic cups, and you can shake the salad up with dressing. I think.
Wishing to make a big noise on their one-year anniversary, Sweetie Salad decided on the obvious publicity stunt: Import a bunch of handsome young foreigners, dress them as Spartan soldiers, and have them march around Beijing’s fancier shopping districts giving away salad. What could go wrong? Any way you look at it, there’re bound to be people talking, saying “Sweetie Salad.”